The purpose of the NCSA web site is to play a major part in supplying quality channels of communication to its members – advertising and advertorial also plays a part in this communication. When a company becomes a financial member of the NCSA it automatically receives a free listing in the NCSA Directory. The NCSA Directory, at a minimum provides contact details and external link options, a business description, and a dynamic Google Map entry. In the near future the options for this directory may well be expanded.
In addition to this free online presence for all NCSA Members, there is opportunity for an NCSA Member to have a paid online presence. Currently, there are two ways in which an NCSA member may utilise paid advertising:
- A single page advertorial style article to appear under the Product Showcase navigation link; and/or
- Banner advertising on selected pages of the web site.